epic fail
noun
plural epic fails
: a notable, obvious, and usually public failure
What was supposed to be a kind gesture turned into an epic fail, and now a viral video. … Morgan accidentally missed the step and faceplanted into the front door.—97X.com
Kendall Jenner struggled to chop up a cucumber during Episode 5 of "The Kardashians," and her epic fail prompted Kris Jenner to request assistance from their chef.—Leena Nasir
UBER's self-driving project was basically an epic fail …—Jim Collins
… he [David Novak, former CEO of Yum Brands] talks about his epic fail: Crystal Pepsi, the clear version of Pepsi that he developed in 1992 when he was Pepsi's Executive Vice President of Marketing and Sales.—Annette Franz
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Merriam-Webster unabridged
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